Monday Funday: a strange marriage, Reebok bacon and no bollocks

Goooooooood morning Vietnamonday? Does that work?

No.

Apologies. Nevertheless folks, it is Monday and this week that can only mean one thing – the end of the Commonwealth Games. Congratulations to England for topping the medal table but shame on you England for having to invent a competition that excludes all the world’s major players in order for you to be able to win it. And with that, welcome to Monday Funday.

Dr Dre prescribes an Apple a day for the Beats marketing department

The big news in brand world this week is that Beats officially joined Apple, becoming a $3 billion cog in the Steve Jobs machine. In recognition of this fact the pair have released this slightly strange ad which suggests that, unfortunately, the sum of the parts may be greater than the whole.

If this the the new marriage’s first dance, let’s hope Apple insisted on a pre-nup. To echo what Siri says at the end of the ad: “Sorry I didn’t get that.”

Reebok seeks new revenue stream to bring home the bacon

You all saw it coming, Reebok has moved into the bacon business. Yes, incredibly the SPORTS company has released its own brand of bacon. In Reebok’s defence it seems to be in on the joke because the brand is doing a great job of using humour to market what is perhaps the weirdest brand extension since Zippo moved into women’s perfume. This gif made me giggle:

Reebok bacon ey, what’s next? Adidas jacket potatoes? Nike four pints of lager and a Jaeger bomb? Here’s hoping.

From the ha-ha-harchives

This ingenious, and importantly hilarious, piece of ‘ad-jacking’ from a couple of years ago is definitely worthy of a spot in the harchives.

Newcastle brown vs Stella

Newcastle Brown Ale’s ‘No Bollocks’ strapline has been entertaining us for years, so much so we wrote a blog about it. Have a read, have an ale and have a great week.

Where next?
More posts by Matt Comras
Let us know about a funny brand
More posts in Monday Funday
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