Monday Funday: Gerrard’s gaffe, print pitfalls and creepy King redemption

Monday Funday is our weekly post where we round up the funniest (and sometimes unfunniest) bits of brand humour and collect them all up in one place – so you don’t have to spend your entire workday scrolling through YouTube and BuzzFeed. Get ready to have your ribs tickled.

One for the footie fans

If you’re not into soccer then this one might leave you nonplussed, but below is gambling chain BetFair’s witty (almost cruel) response to one of the big moments of this past weekend’s sporting action. If you didn’t see it, Steven Gerrard, pictured, slipped and fell giving away a crucial goal. The betting brand has followed in PaddyPower’s footsteps by developing social content that plays up the laddy sense of humour that is associated with hyper-macho world of soccer and betting more generally. The brand also recently created a Tinder-style app to tie in with the Grand National, which promised to ‘match’ punters with their ideal horse.

Screen Shot 2014-04-28 at 14.38.57

Subeditor is f*kt!

It’s not strictly brand content, but as a media brand that should definitely know better, we thought it was extra important to show this next story as an example of what can happen when strict editorial practices aren’t applied. The unintentional error (at least we hope it was unintentional and not the work of an irate employee) meant one unfortunate [Ed: Or ‘careless’!] subeditor has had some serious grovelling to do at Australian newspaper ‘Financial Review’. Whoever was in charge of checking the paper before sending to print managed to leave the words ‘buys planes world is fukt’ (among other choice tidbits) unedited on the front page of the paper’s print edition. See how many muck-ups you can spot.

The response on Twitter wasn't especially kind
The response on Twitter wasn’t especially kind

Read more on BuzzFeed.

From the ha-ha-harchives

We’re not sure this video from Burger King is meant to be funny, or just plain creepy. Either way, a husky male voiceover announcing the horrifyingly named “croissan’wich” is enough to raise a smile.

 

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Author: Tom Owen

A strategic storyteller and compelling content creator, awash with acuity and adept at alliteration. I work for Speak Media. www.speakmedia.co.uk

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