Shandal-ous! Christopher Shannon x Kickers wild new styles unveiled at London Collections: Men

Christopher Shannon previewed his latest, club classics-inspired designs at London Collections: Men last week, and once again his unique approach to menswear put his show in the spotlight: colourful Liberty prints, glittery hair and an acid-influenced palette… the fluro-bright 90s revival shows no sign of fading.

Especially wild and wonderful are the next two styles in the collaboration between Shannon and our client Kickers where, once again, Shannon has brought his inimitable luxe-leisure style to bear on the iconic footwear brand.

We had great fun working on digital marketing campaigns for the first two instalments of the collaboration (for AW12 and SS13) so we’re super excited about getting to grips with these new styles for SS14, the Kick Shandal CS and the Kick Hi CS.

A nice preview piece by Lena Dystant in Selectism quotes Shannon on the distinctive new sandal-inspired boot: “I wanted to add the feeling of something a bit ’70s with the repeat of the fleurette design, they went from being a quite hard core idea on paper to something really refined and identifiable.”

Kick Shandal (via Planet Notion)
Kick Hi CS (via Planet Notion)

Author: Tom Owen

A strategic storyteller and compelling content creator, awash with acuity and adept at alliteration. I work for Speak Media. www.speakmedia.co.uk

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