QUOTED: Marian Salzman

“If you’re still stuck telling stories, you had better start crafting them, celebrating our relationships with the media and getting collaborative, because the days of a one-way-mirror approach to getting the word out are long gone.”

‘Leading trendspotter’ Marian Salzman on why brands need to collaborate – with bloggers, the public and traditional media – to lend credibility to their communications.

Author: George Wright Theohari

Branding | Content | Design. We develop and deliver beautifully effective communications across print, digital and film. enquiries@speakmedia.co.uk http://www.speakmedia.co.uk

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s